Audio, Audio Technique, Film & Film Technique Jury
Executive Jury: Elizabeth Elfenbein
Elizabeth is a creative innovator and leader at The CementBloc, where she develops and leads some of the most pioneering initiatives in the health and wellness sector. She has driven award-winning and innovative ideas across multiple sectors, customers, and channels for more than 25 years. She co-leads The CementBloc creative department with her partner Stephanie Berman, where she has helped raise the bar for healthcare communications. As a result, The CementBloc is now the most-awarded healthwellness communications company in the United States and is recognized as the #3 agency in the world by Advertising Health.
In 2013, Elizabeth founded Happy Fuel, a microblogging social network and mobile app that helps people “live in the happy” by giving them a fun, simple way to discover, store, share, and fuel happiness forward.
In addition to her creative leadership role at The CementBloc, Elizabeth applies her insights and vision to several industry leadership platforms. As Editor in Chief of HealthWellNext, an industry-first publication, Elizabeth offers a refreshing, provocative point of view on the challenges and opportunities facing the health and wellness industry and how it communicates with customers. With The CementBloc’s in-house Wet Cement lab, she creates events and forward-thinking events and products that propel brand success. She also writes regularly about innovation in the health and wellness sphere in MediaPost, Advertising Health, PM360, and PharmaVOICE and about happiness for Coca-Cola Journey (coca-colacompany.com).