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Entry Requirements

Below is an overview of the media requirements.

  • AUDIO
    • Entries into these media types include all types of creative audio content including commercial radio advertising, streaming audio content or downloadable audio content.
    • Audio entries MUST be submitted by UPLOAD ONLY as MP3 files BEFORE payment, through this website.
    • CD's / DVD’s are NOT accepted.
    • Audio campaigns consist of 2 or more ads.
    • Each piece in a campaign requires a separate entry form, upload and fee.
    • Each spot within an audio campaign must be its own separate MP3. Do NOT combine them into one MP3 file.
    • Upload the commercial ONLY. Do NOT include tones or slate at the beginning or the end of the commercial.
    • For judging purposes, submitting your entry in English is strongly recommended. Non-English entries must be dubbed in English. In addition, you must also provide an English translation in the box under the “Foreign Language Entry” section of the entry form. We strongly suggest dubbing in English.
    Digital Audio Requirements:
    • You MUST upload your digital audio file(s) through this website.
    • This is the preferred spec for your audio file uploads:
      • File type: .mp3
      • Sampling rate: 44 KHz (44,100 Hz)
      • Bit rate: 196 KB/s (maximum)
      • Sound: Stereo
      • File size: up to 7 MB
    • Upload the commercial ONLY. Do NOT include tones or slate.
  • DESIGN
    • Entries in this medium are for the visual craft that conveys brand and product messages to the consumer in a stunning way. It is the artwork that is molded to not only function for the client, but compels and inspires the consumer through its design.
    • All Design entries are to be submitted as a digital image upload ONLY. Please do NOT send boards, CD’s, DVD’s, or any other physical items for entries in the Design medium.
    • Entries may contain multiple related components or variations.
    • For judging purposes, submitting your entry in English is strongly recommended. If your entry is not in English, you must also provide an English translation in the box under the “Foreign Language Entry” section of the entry form.

    Digital Image Requirements:

    • High-resolution RGB JPG with a minimum size of 2400 x 3000 pixels.
    • File size: up to 7 MB.
    • If the work requires multiple images, please upload each image as a separate JPG.
    • You MUST upload your digital image(s) through this website (BEFORE submitting your payment).
    • Still images must be submitted by UPLOAD ONLY. Do NOT send still images on CD, DVD, etc.
  • DIGITAL
    • Entries in these media types include any digital/social media that is connected to a user or gives the user the ability to interact through technology.
    • Submit the URL to be judged along with the live URL (if it still exists) and any required usernames and/or passwords as well as 1 digital image screenshot of the entry.
    • If multiple screenshots are necessary, a higher resolution composite image of multiple screenshots may be submitted, but ideally each screenshot in the composite image should be at least 800 x 600 pixels. (Only one digital image can be uploaded for Digital entries.)
    • Additionally, a "case study" video of no longer than 2 minutes is required for all categories.
    • Digital campaigns consist of 2 or more elements.
    • It is recommended that the judging URL should bring the user to a “landing page” that contains a short synopsis of the entry for the judges to read and a link to the entry itself.
    • A landing page is REQUIRED for Digital campaigns. All pieces of the campaign should be clearly visible on AND/OR linkable from the landing page.
    • CD's/DVD’s will NOT be accepted.
    • Entrants must keep their submissions accessible online for judging and festival through October 31, 2014.
    • For judging purposes, English-language versions of sites and banners are strongly recommended. In the event of an entry being in a language other than English, a simple, accurate English-language translation and/or site map is required.
    • NOTE: If a Digital entry is taken off its original site, it must be transferred to an alternate URL for viewing. The CLIO office MUST be notified immediately of any such change(s).
    • IMPORTANT: Statue recipients will be required to submit a self-contained, high-resolution, digital presentation of the site (no more than 2 minutes in length) upon receipt of official winner’s notification.

    Digital Image Requirements:

    • High-resolution RGB JPG with a minimum size of 800 x 600 pixels.
    • File size: up to 7 MB.
    • If the work requires multiple images, please create a single composite image in which each screenshot is (ideally) at least 800 x 600 pixels.
    • You MUST upload your digital image through this website (BEFORE submitting your payment).
    • Still images must be submitted by upload ONLY. Do NOT send still images on CD, DVD, etc.

    Digital Video Requirements:

    • You MUST upload your digital video(s) through this website.
    • This is the preferred spec for your movie file uploads:
      • Resolution: 640 x 480 pixels (minimum)
      • File type: .mov
      • Compression: H264
      • Sound: AAC 44khz
      • File size: up to 60 MB
    • Upload the video ONLY. Do NOT include bars, slate or black at the beginning or end of the video.
  • DIRECT
    • Entries in this medium are specific to the one-to-one communication between a brand and its target audience. The goal of direct is to generate a specific action or “response” from the target audience and entries in this medium must demonstrate the ability of the direct campaign to effectively achieve the brand’s goals.
    • Entries require a hi-res RGB JPG upload of a "presentation board". Optionally you may choose to submit a video case study via digital upload to this website and/or send in a physical sample.
    • All digital videos and images MUST be uploaded through this website.
    • CD's/DVD’s will NOT be accepted.
    • For judging purposes, submitting your entry in English is strongly recommended. If your entry is not in English, you must also provide an English translation in the box under the “Foreign Language Entry” section of the entry form.

    Digital Image Requirements:

    • High resolution RGB JPG of a "presentation board" with a minimum size of approximately 3000 x 2400 pixels.
    • File size: up to 7 MB.
    • You MUST upload your digital image(s) through this website (BEFORE submitting your payment information).
    • Still images must be submitted by upload ONLY. Do NOT send still images on CD, DVD, etc.

    Digital Video Requirements:

    • You MUST upload your digital video(s) through this website.
    • This is the preferred spec for your movie file uploads:
      • Resolution: 640 x 480 pixels (minimum)
      • File type: .mov
      • Compression: H264
      • Sound: AAC 44khz
      • File size: up to 60 MB
    • Upload the video ONLY. Do NOT include bars, slate or black at the beginning or end of the video.
  • FILM
    • Entries in this medium include all moving image advertising. This includes, but is not limited to: commercial television, cinema, online, mobile, outdoor, in-store or point-of-purchase advertising.
    • Film campaigns consist of 2 or more ads.
    • Each piece in a campaign requires a separate entry form, upload and fee.
    • Film entries should be submitted digitally via upload through this website.
    • This requirement also includes a digital image screen grab for use on the web, publications, etc.
    • CD's/DVD’s will NOT be accepted.
    • For judging purposes, submitting your entry in English is strongly recommended. Non-English entries must be dubbed or subtitled in English. In addition, you must also provide an English translation in the box under the “Foreign Language Entry” section of the entry form. We strongly suggest dubbing or subtitling in English.

    Digital Video Requirements:

    • You MUST upload your digital video(s) through this website
    • This is the preferred spec for your movie file uploads:
      • Resolution: 640 x 480 pixels (minimum)
      • File type: .mov
      • Compression: H264
      • Sound: AAC 44khz
      • File size: up to 60 MB
    • Upload the commercial ONLY. Do NOT include bars, slate or black.

    Digital Image Requirements:

    • High resolution RGB JPG with a minimum size of 640 x 480 pixels.
    • File size: up to 7 MB.
    • You MUST upload your digital image through this website (BEFORE submitting your payment information).
    • Still images must be submitted by upload ONLY.  Do NOT send still images on CD, DVD, etc.
  • INNOVATIVE MEDIA
    • Innovative Media includes work that uses a medium in a unique or especially creative manner.
    • Entries are submitted as EITHER:
      • An RGB JPG "presentation board" (You may upload up to ten images for Innovative Media entries.) 
        OR
      • A "case study" video presentation via digital upload to this website.
    • Moving and live action executions and multiple element entries (moving and still) MUST be submitted as a video presentation no longer than 3 minutes in length and submitted digitally via upload through this website.
    • CD's/DVD’s will NOT be accepted.
    • For judging purposes, submitting your entry in English is strongly recommended. If your entry is not in English, you must also provide an English translation in the box under the “Foreign Language Entry” section of the entry form.

    Digital Image Requirements:

    • High resolution RGB JPG of a "presentation board" with a minimum size of approximately 3000 x 2400 pixels. (If more than one image is uploaded, this should be the first image uploaded during the entry process.)
    • File size: up to 7 MB.
    • If the work requires multiple images, please upload each image as a separate JPG.
    • You MUST upload your digital image(s) through this website (BEFORE submitting your payment).
    • Still images must be submitted by UPLOAD ONLY. Do NOT send still images on CD, DVD, etc.

    Digital Video Requirements:

    • You MUST upload your digital video(s) through this website.
    • This is the preferred spec for your movie file uploads:
      • Resolution: 640 x 480 pixels (minimum)
      • File type: .mov
      • Compression: H264
      • Sound: AAC 44khz
      • File size: up to 60 MB
    • Upload the video ONLY. Do NOT include bars, slate or black at the beginning or end of the video.
  • INTEGRATED CAMPAIGN
    • Entries in this medium consist of a minimum of at least one ad from each of at least three different media types (e.g. Audio, Design, Digital, Direct, Film, Innovative Media, Out of Home, Print).
    • All Integrated Campaign entries, including any with a Digital/ Social component, MUST be made into a video presentation no longer than 3 minutes and submitted digitally via upload through this website.
    • This requirement also includes an optional digital image screen grab for use on the web, publications, etc.
    • CD's/DVD’s will NOT be accepted.
    • For judging purposes, submitting your entry in English is strongly recommended. If your entry is not in English, you must also provide an English translation in the box under the “Foreign Language Entry” section of this form.

    Digital Video Requirements:

    • You MUST upload your digital video(s) through this website.
    • This is the preferred spec for your movie file uploads:
      • Resolution: 640 x 480 pixels (minimum)
      • File type: .mov
      • Compression: H264
      • Sound: AAC 44khz
      • File size: up to 60 MB
    • Upload the video ONLY. Do NOT include bars, slate or black at the beginning or end of the video.
  • OUT OF HOME
    • Entries in this medium consist of any large-format advertising that reaches the consumer while they are outside of the home. This includes, but is not limited to, billboards, posters, transit and ambient advertising.
    • Out of Home campaigns consist of 2 or more ads.
    • Each piece in a campaign requires a separate entry form, upload and fee.
    • All Out of Home entries are to be submitted as a digital image upload ONLY. Please do NOT send boards, CD’s, DVD’s, or any other physical items for entries in the Out of Home medium.
    • Additionally, you can optionally submit a "case study" video of no longer than 2 minutes (NOTE: PLEASE only use this for entries that truly require more than a static image to convey the idea behind the entry). This video can be submitted during the entry process by digital upload via this website ONLY (BEFORE submitting your payment).
    • CD's/DVD’s will NOT be accepted.
    • For judging purposes, submitting your entry in English is strongly recommended. If your entry is not in English, you must also provide an English translation in the box under the “Foreign Language Entry” section of the entry form.

    Digital Image Requirements:

    • High-resolution RGB JPG with a minimum size of 2400 x 3000 pixels.
    • File size: up to 7 MB.
    • You MUST upload your digital image(s) through this website (BEFORE submitting your payment).
    • Still images must be submitted by UPLOAD ONLY. Do NOT send still images on CD, DVD, etc.

    Digital Video Requirements:

    • You MUST upload your digital video(s) through this website.
    • This is the preferred spec for your movie file uploads:
      • Resolution: 640 x 480 pixels (minimum)
      • File type: .mov
      • Compression: H264
      • Sound: AAC 44khz
      • File size: up to 60 MB
    • Upload the video ONLY. Do NOT include bars, slate or black at the beginning or end of the video.
  • PRINT / PRINT TECHNIQUE
    • Print and Print Technique entries include work appearing in newspapers, magazines and similar press. (Larger format items should go in the Out of Home medium.)
    • Print campaigns consist of 2 or more ads. There are no campaigns in the Print Technique medium.
    • Each piece in a campaign requires a separate entry form, upload and fee.
    • For judging purposes, submitting your entry in English is strongly recommended. If your entry is not in English, you must also provide an English translation in the box under the “Foreign Language Entry” section of the entry form.

    Digital Image Requirements:

    • High resolution RGB JPG with a minimum size of 2400 x 3000 pixels.
    • File size: up to 7 MB.
    • You MUST upload your digital image through this website (BEFORE submitting your payment information).
    • Still images must be submitted by upload ONLY. Do NOT send still images on CD, DVD, etc.
  • PUBLIC RELATIONS
    • Entries are open to for-profit and non-profit organizations that are involved in the management of information exchange between an organization and its public. These would include but are not limited to companies and organizations that practice in the following disciplines: public relations, public affairs, publicity, associations, government, and non-government organizations.
    • Entrants must upload 2 separate PDF files (described below) BEFORE payment, through this website.
    • As an option you may upload a case study video presentation of no more than 3 minutes.
    • The CLIO team reserves the right to show only video presentation should both PDF and video be provided.
    • PDF Requirements: A 2-page PDF entry summary and a larger PDF containing any supporting collateral material. The PDFs should be anonymized so as not to identify the entrant. (See specifications below):
    • The entry summary PDF should be no more than two pages in length. All entry summaries MUST be submitted in English.
      • The entry summary should contain the following five sections:
        1. Project Overview
        2. Research/Planning
        3. Strategy Statement
        4. Execution Synopsis
        5. Results
    • It is recommended that the PDF containing the supporting collateral material be no more than 50 pages in length.
      • The PDF should contain any supporting components that best represent the campaign. This might include, but is not limited to: Annual Reports, Brochures, Corporate Identity Publications, Press Clippings, Press Releases, Public Relations Planning Documents, Speeches and Surveys.
      • The PDF should contain a table of contents (preferably hyperlinked to allow the jurors to easily navigate to the sections).
      • DO NOT SEND PRINTED COPIES, DVDs, CDs OR VIDEOTAPES
    • In addition, please include a short, 100 to 300 word synopsis in the space provided on the entry form. Portions of this may be used to describe your entry at the Awards Gala if it wins a CLIO.
    • "Case study" video should be no longer than 3 minutes. This video can be submitted during the entry process by digital upload via this website ONLY (BEFORE submitting your payment).
    • CD's/DVD’s will NOT be accepted.
    • For judging purposes, submitting your entry in English is strongly recommended. If your entry is not in English, you must also provide an English translation in the box under the “Foreign Language Entry” section of the entry form.

    Digital Video Requirements:

    • You MUST upload your digital video(s) through this website.
    • This is the preferred spec for your movie file uploads:
      • Resolution: 640 x 480 pixels (minimum)
      • File type: .mov
      • Compression: H264
      • Sound: AAC 44khz
      • File size: up to 60 MB
    • Upload the video ONLY. Do NOT include bars, slate or black at the beginning or end of the video.