WHY THIS IS DIFFERENT
Creativity, Understanding, Judging.
Look, there are numerous creative healthcare awards shows out there already. And there've been others that have tried and failed. So when we decided to create the CLIO Healthcare Awards, we didn't take the challenge lightly. We wanted to create a show that would tout the best of the best in creative and, at the same time, would be sensitive to the very real challenges that the healthcare marketers and creatives face. So, to that end, we designed the CLIO Healthcare awards around these differences:
WHY THIS IS DIFFERENT.
1) Different Categories
Not all healthcare products and relationships are created equal. The device business is different than professional pharma, which is different than consumer, which is different than…so you’ll see when you enter your work in the CLIO Healthcare Awards (check out the Entries 2009 tab), there’s a perfect place for it.
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