Digital, Digital Technique & Social Media Jury

EVP, Chief Creative Officer

Executive Jury: Robin Shapiro

CAHG
Chicago

Robin leads CAHG, one of the largest healthcare communications companies in the United States. She also serves as US Professional Hub Leader for TBWA\WorldHealth, which has 6 hubs and 48 offices around the globe. In her more than 2 decades at the agency, Robin has led the creative development of some of the world’s most admired and iconic healthcare brands. The recent launches of Gilead’s hepatitis C agents, Sovaldi and Harvoni, are excellent examples. The creative work for the brands is not only award winning, it is record setting. Sovaldi is the most successful launch in pharmaceutical history, with over 11B in global sales in its first year on the market.

Robin fosters an environment of creativity and disruptive innovation. Her latest product, SPARK™, is a total reinvention of the global campaign-development process. SPARK™ results in better ideas faster and a more rewarding experience for all involved. Over the past 2 years CAHG has conducted over 20 SPARKS resulting in multiple award-winning creative campaigns.