Bear
| Campaign | Adapt |
| Medium: | Out of Home |
| Entry Type: | Over-the-Counter (OTC) |
| Category: | Poster |
| Title: | Bear |
| Product/Service: | Sensodyne Toothpaste |
| Entrant Company: | Point Blank Advertising Pvt. Ltd. Mumbai |
| Agency: | Point Blank Advertising Pvt. Ltd., Mumbai |
| Chief Creative Officer: | Sujeesh Sukumaran |
| Creative Director: | Gayatri Chauhan |
| Copywriter: | Geo Joseph |
| Art Director: | Sandesh Pawar |
| Illustrator: | Sandesh Pawar |
| Designer: | Asif Ansari |
| Account Executive: | Aparna Iyer |